CareCloud Corporation

Job 157987 - Product Marketing Manager
Boston, MA

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Job Details

Location: Boston, MA
Employment Type: Full-Time
Salary: Competitive

Job Description

CareCloud, the leading provider of cloud-based healthcare IT solutions for medical groups, is seeking an

exceptional Product Marketing Manager to join its growing marketing team. This person will be responsible for

the positioning and go-to-market strategy for selected CareCloud solutions.

The ideal candidate is a highly driven individual who is a strategic thinker, but also a “roll up your sleeves” doer

who can develop and execute detailed project plans. The candidate should be adept at (and enjoy) managing

multiple projects, driving cross-functional initiatives, and writing professional marketing content.

 

Requirements


For given solution(s):

-Define clear and differentiated product positioning and messaging

- Build and execute quarterly and annual go-to-market plans

-Develop impactful, well-written collateral and web content

-Write compelling marketing content (e.g., white papers, case studies) and deliver value-added

webinars for prospective clients

- Plan and drive new product launches in close collaboration with product management, sales, and other

key stakeholders

- Conduct thorough market research to stay ahead of industry trends and contribute valuable insights to

CareCloud’s product roadmap planning

- Communicate key product enhancements and other relevant updates to CareCloud’s client base

More generally:

- Partner closely with broader marketing team (e.g., demand gen, email marketing, events) to support

the success of key marketing projects and drive revenue growth

- Collaborate with and support sales team by delivering innovative sales tools, customer success

stories, and sales training

- Integrate with key stakeholders across the company to spearhead and support high priority cross-

functional initiatives

 

More generally:

- Partner closely with broader marketing team (e.g., demand gen, email marketing, events) to support

the success of key marketing projects and drive revenue growth

- Collaborate with and support sales team by delivering innovative sales tools, customer success

stories, and sales training

- Integrate with key stakeholders across the company to spearhead and support high priority cross-

functional initiatives

Requirements
- Bachelor’s Degree and MBA

-5+ years marketing experience (2+ years in product marketing)

- Product launch experience required

- Healthcare experience a strong plus

- Can-do attitude and proactive approach to solving problems

- Excellent communication skills (written, verbal, presentation)

- Strong analytical and project management skills

- Desire and ability to collaborate effectively across offices and departments

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